search engine submissions...
 |
| Google
Sitemaps is used to inform and direct Google's crawlers to
expand coverage of your web site and speed up the discovery and
addition of pages to Google's index. |
Methodologies used in a
professional search engine submission process will greatly enhance your site's
chances of receiving competitive search engine
rankings.
By leveraging industry alliances, and using appropriate
submission programs, Lunavista Communications offers affordable search engine submission programs
encouraging the broadest
exposure possible.
For new web sites, it is critical to
perform your search engine submissions in a knowledgeable order, to
increase the speed of your listings and enhance your search engine
rankings.
For rapid inclusion in the major search
engines, there are fee based options that can provide significant benefits.
- paid inclusion :: you pay a
small annual fee, per page, to be included into a search engine's
index. Search engine ranking is based on how well your web
site is optimized for target keywords and phrases.
Paid inclusion programs schedule regular "re-indexing" of
submitted pages, usually every 48
hours. Popular search
engines such as Yahoo! and MSN Search offer paid inclusion programs.
-
pay per click or pay for placement
:: this
model of search submission allows for you to select the keywords and
phrases appropriate to your web site, and maintain your ranking by
"bidding" an amount you are willing to pay each time a
visitor selects your link from a search engine results page.
The bidding is done in "real time," and bids that place in
the top 3 positions are shared
with other major search engines. Two popular pay per click
programs we manage for clients are Google AdWords and Yahoo!
Sponsored Search (formerly Overture). By maintaining a
ranking in the top 3 positions in these pay per click programs, your
listings will be shared at the top of the search results page for
search engines such as Google, AOL Search, MSN
Search, Yahoo!,
Altavista, Netscape Search and many others.
- directory listings :: search
engine directories organize web sites in an encyclopedic
fashion. Sites are placed into primary categories and then
an array of sub-categories offering users the ability to "drill
down" or search the index to find a web site that matches their
search criteria. Though search directories may not drive
high levels of traffic to your web site, they can often help with
your site's "link
popularity," a factor which many search
engines use in ranking web sites.
search engine submissions - where
do I get started?
At Lunavista Communications, we take
the guesswork out of search engine submissions. We develop programs in tune with the goals you have set for your web
site - offering broad search engine exposure at a reasonable cost.
We offer sensible and affordable
options to help your web site achieve high search engine ranking
and provide the ongoing management to keep your those rankings
prominent.
Click
here to contact us and learn more about how
Lunavista Communications can help your web site succeed in the search
engines.
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